23 Best Watch Brands For Men in 2023

When it comes to men’s watches, it is often thought that the more expensive the better, but this is not necessarily the case. With so many affordable watch brands available today, there is no need to break the bank in order to find a stylish and reliable timepiece. From classic dress watches to sporty chronographs.

Here are the 23 best affordable watch brands for men.

1. Seiko: Since 1881, Seiko has been producing high-quality watches with a mix of classic and modern designs. You can find a variety of Seiko watches ranging from mechanical movements to solar-powered watches. Whether you have a budget of $100 or $500, Seiko has something for you.
2. Citizen: Citizen is known for its Eco-Drive technology, which powers their watches through the use of any light source. You can find classic dress watches and sporty chronographs all powered by Eco-Drive.
3. Timex: Timex has been around for decades, producing reliable and stylish watches for men at an affordable price. Their collections range from classic designs to slim and modern, all within a budget-friendly range.
4. Casio: Casio produces watches for both dress and sporty occasions. Offering digital and analog styles, you can find a variety of quartz-powered watches in a range of colors and designs.
5. Fossil: Fossil has become a leader in fashionable watches that can be found at an affordable price. With a mix of leather and metal bands and quartz movements, you can find a Fossil watch that fits your style and your budget.
6. Bulova: Bulova is a leader in precision timekeeping and is one of the most recognized watch brands in the world. Their watches are stylish and reliable without being too expensive.
7. Braun: While not as well-known as some of the other brands on this list, Braun has a growing collection of watches with a classic, minimalist design. Braun watches are powered by quartz movements and offer a minimalist look without breaking the bank.
8. Orient: Orient has been around since 1950 and produces a wide range of watches powered by quartz and mechanical movements. Many of their collections feature unique designs and are available at an affordable price.
9. Hamilton: Hamilton is known for its Swiss-made watches that offer classic and modern designs. Whether you’re looking for a dress watch or a sporty chronograph, you can find something to fit your style in the Hamilton collection.
10. Stuhrling: Stuhrling offers classic Swiss-made watches at an affordable price. Their collections feature a variety of quartz and mechanical movements with styles ranging from dress watches to sporty chronographs.
11. Invicta: Invicta has a wide range of watches that range from classic to modern styles. All of their watches are powered by either quartz or automatic movements and come in a variety of colors and designs.
12. Citizen Eco-Drive: As mentioned earlier, Citizen is known for its Eco-Drive technology. Eco-Drive watches can be powered by any light source, so you never have to worry about batteries.
13. MVMT: MVMT is a relatively new brand that offers stylish and affordable watches. All of their watches are powered by Japanese quartz movements and are available in a range of colors and designs.
14. Tissot: Tissot is a Swiss watchmaker that has been around since 1853. All of their watches use Swiss-made movements and range from classic dress watches to sportier models.
15. Orient Automatic: Orient produces a wide range of watches, including a line of affordable automatic watches. These watches are powered by either mechanical or quartz movements and feature a variety of styles.
16. Longines: Longines has been in business since 1832, producing reliable watches with either quartz or mechanical movements. All of their watches feature a classic design and come in a range of colors and styles.
17. Bell & Ross: Bell & Ross is a French brand that produces military-inspired watches that are perfect for the active man. Their watches are powered by either mechanical or quartz movements and come in a variety of colors and designs.
18. Swatch: Swatch is a Swiss brand that produces colorful watches that range from classic to modern. All of their watches are powered by quartz movements and come in a range of colors and styles.
19. TAG Heuer: TAG Heuer is one of the most well-known watch brands in the world. While they may be a bit more expensive than some of the other brands on this list, they also offer more complex and sophisticated designs.
20. Victorinox: Victorinox is a Swiss brand that produces watches for men that are inspired by their famous Swiss Army knives. Their watches are powered by quartz movements and their designs range from classic to modern.
21. Certina: Certina is another Swiss brand that produces reliable watches in a range of styles and colors. You can find quartz and mechanical watches in their collection, all at an affordable price.
22. Alpina: Alpina is a Swiss watchmaker that produces a wide range of watches, from sports chronographs to elegant dress watches. Their watches are powered by either quartz or automatic movements and come in a variety of colors.
23. Tsovet: Tsovet is an American brand that specializes in producing durable watches that won’t break the bank. Their watches are powered by quartz movements and come in a variety of colors and designs.

When it comes to finding an affordable watch, there are plenty of great options available. Whether you are looking for a dress watch or a sporty chronograph, there is a watch brand that will fit your style and budget. No matter what your budget  or style, there is a great affordable watch for you.